Maarten Vanneste | Keynote Speaker

Maarten Vanneste


Saturday 3 June, 09h00 | Disruptive Innovation

Saturday 3 June, 15h10 | C&E Organisers and Venues – “Value Creation” 

Disruptive Innovation

We have seen recent examples of disruptive innovation in the music industry. The way people access music transformed and made CDs and music shops redundant. What disruptive innovations are in ‘store’ for the conference industry and how do we need to adjust our thinking, approaches and tools to remain in business? This keynote presentation will explore some current and future influences on our industry.

Speaker Profile

Maarten Vanneste started his company ABBIT VIDEO in 1982. It grew from an AV company over production to a full-service meeting design company. After more than 30 years he is recognised as leader in the meetings industry and visionary with a focus on meeting design. His CMM’s business-plan project became reality as the Meeting Support Institute (2006). The now-called Meeting Design Institute is a member-based organisation that educates and exposes meeting planners to meeting design and its toolbox. In 2007 Maarten wrote the ground-breaking book “Meeting Architecture, a manifesto” which became an industry bestseller leading to an international movement and educational projects. With a focus on objective-based meeting design, the Meeting Design Institute organises events like the FRESH Conference and presents educational programmes like a five-day training in Meeting Architecture. The 2013 Meeting Architecture Process (MAP) workbook provides a standard Meeting Design methodology.

Maarten is an influential innovator, author, trainer and a speaker. For his relentless work and influence in the Meetings industry, he received the IMEX Academy Award in 2005 and the MPI RISE Award for Industry Leadership in 2011.

Keynote Presentation